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How we work

Count. Fix. Follow up. Report.

Four steps on every account, run by one senior team with AI doing the repetitive work. Live within 14 days of the audit.

Four steps, in this order.

Step 1

Count

We compare what your ad platforms report with what your business actually received: enquiries, bookings, sales.

Step 2

Fix

Tracking rebuilt around real customer actions, so the platforms optimise for customers, not clicks and map taps.

Step 3

Follow up

Every enquiry lands in one CRM and gets a reply in seconds on WhatsApp, SMS or email, day or night.

Step 4

Report

One plain page a month: spend, real customers, cost per customer, and what we change next.

We start with your real numbers.

Before touching a campaign, we reconcile what each ad platform reports with what analytics shows and what your business actually received. The gap is usually large, and it tells us exactly where to start.

That comparison becomes your baseline. Every result we report afterwards is measured against it.

Tracking first, then campaigns.

  • Real customer actions set as the goals the platforms optimise for; everything else demoted.
  • Double counting and dead events removed.
  • Server-side and offline conversions where they help the platform learn from real customers.
  • Campaigns restructured around high-intent audiences, with budget moved to what produces customers.
  • Creative produced to what performance needs, and refreshed before ads wear out.

Every enquiry answered in seconds.

A lead contacted within minutes is far more likely to become a customer than one called the next day. We set up or connect your CRM, route every enquiry from ads, forms, WhatsApp and calls into it, and automate the first reply, reminders and follow-ups. Then we measure reply time, because it matters as much as cost per click.

One page. The numbers that matter.

Spend
By channel, against plan
Real leads
Enquiries your team actually received
Customers
Bookings or sales you confirm
Cost per customer
The number we are judged on
Reply time
How fast enquiries were answered
Next steps
What we change this month, and why

Who does what.

AI does

Data pulls and audit checks
Daily anomaly alerts
Report drafts
Research and first drafts of creative ideas

A senior strategist decides

Budget, bidding and targeting
Creative direction and approval
Anything said to your customers
Every recommendation you receive

Questions about how we work

How quickly do campaigns go live?

Usually within 14 days of the audit: tracking, CRM and follow-up in week one; campaigns in week two.

Do we keep ownership of our accounts and data?

Always. Ad accounts, analytics, CRM and data are created or kept in your business's name.

What does AI do, and what do people do?

AI does the repetitive work: pulling data, running audit checks, flagging anomalies and drafting reports. A senior strategist makes every decision about budget, targeting, creative and anything said to your customers.

What do you report?

One page a month: spend, real leads, customers, cost per customer, reply times, and what we are changing next, plus a short call.

Everything works better connected.

Ads, creative, CRM and SEO run by one team on one plan, measured on one number: what each real customer cost you.

Start with a free audit

Send us your website and we'll show you where your ad budget is leaking, where customers are dropping off, and what each real customer actually costs you. No commitment, no sales pressure — the findings are yours to keep.

Based in the UAE · Working across the GCC and beyond · +971 58 906 3368 · info@tenfolddxb.com